{"id":236519,"date":"2021-08-20T13:51:16","date_gmt":"2021-08-20T11:51:16","guid":{"rendered":"https:\/\/allegro234.net\/?post_type=project&#038;p=236519"},"modified":"2022-05-27T11:32:43","modified_gmt":"2022-05-27T09:32:43","slug":"komoneed","status":"publish","type":"project","link":"https:\/\/allegro234.net\/es\/project\/komoneed\/","title":{"rendered":"Komoneed"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(77,77,90,0.51) 0%|rgba(0,0,0,0) 23%&#8221; background_color_gradient_start=&#8221;rgba(77,77,90,0.51)&#8221; background_color_gradient_end=&#8221;rgba(0,0,0,0)&#8221; background_color_gradient_end_position=&#8221;23%&#8221; background_image=&#8221;https:\/\/allegro234.net\/wp-content\/uploads\/2021\/08\/man-89-scaled.jpg&#8221; parallax=&#8221;on&#8221; min_height=&#8221;600px&#8221; height=&#8221;60vh&#8221; 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_builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/allegro234.net\/wp-content\/uploads\/2021\/08\/KOMONEED_LOGO_A234-300&#215;70.png&#8221; title_text=&#8221;KOMONEED_LOGO_A234&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;30px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;intro&#8221; module_id=&#8221;our-solutions&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#E9E7E5&#8243; background_color_gradient_direction=&#8221;90deg&#8221; min_height=&#8221;700px&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;40px||40px||true|false&#8221; custom_css_main_element=&#8221;scroll-snap-align: start;||scroll-snap-stop: normal;&#8221; border_color_top=&#8221;#7026FF&#8221; 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_module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; header_2_font=&#8221;Prompt|700|||||||&#8221; header_2_letter_spacing=&#8221;2px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;||||||||&#8221; header_3_text_color=&#8221;#FF4438&#8243; header_3_font_size=&#8221;1.8em&#8221; header_3_line_height=&#8221;1.2em&#8221; background_enable_color=&#8221;off&#8221; animation_direction=&#8221;bottom&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; border_color_all=&#8221;#DBD7D4&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>The Challenge<\/h4>\n<p>To develop an\u00a0<span>online community built around a smart and easy to access information hub whose purpose is to help us in transforming our lifestyle for the better, being <\/span>committed to answer \u201cCommon Needs\u201d to becoming more sustainable on a continuous basis.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;1500ms&#8221; animation_delay=&#8221;800ms&#8221; animation_intensity_slide=&#8221;10%&#8221; animation_speed_curve=&#8221;ease-out&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; header_2_font=&#8221;Prompt|700|||||||&#8221; header_2_letter_spacing=&#8221;2px&#8221; header_2_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;||||||||&#8221; header_3_text_color=&#8221;#FF4438&#8243; header_3_font_size=&#8221;1.8em&#8221; header_3_line_height=&#8221;1.2em&#8221; background_enable_color=&#8221;off&#8221; animation_direction=&#8221;bottom&#8221; border_radii=&#8221;on|8px|8px|8px|8px&#8221; border_color_all=&#8221;#DBD7D4&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Our Answer<\/h4>\n<p>From building the community concept to activating the brand:<\/p>\n<ul>\n<li><span>Development of an independent business actor to play the role of leader and amalgamator of an online pragmatic activism community, whose main concern is to provide reliable global and local knowledge on sustainability from reputable and verified sources, avoiding falsehoods, deceptions, half-truths or unfounded information.<\/span><\/li>\n<li><span>Conceptual and creative creation of a Brand with a Conscience from its very beginning.<br \/><\/span><\/li>\n<li><span>Development of the customer journey, marketing and communication plan<\/span><\/li>\n<li><span>Activation of the brand assuming the role of Marketing, Communication and Contents areas<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; 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