Santa María del Bosque
New ways of connecting with parishioners
The Challenge
To creatively find a new way to connect with parishioners in order to enhance the missionary work -made by the priests, and the work that Parish Caritas does.
Our Answer
We developed a practical approach to solutions, talking – offline and online – with priests, parishioners and church neighbours.
That led to:
- A new website
- A new newsletter
- Other new ways of communicating and fundraising
In addition, we maintained and managed the new solutions to ensure that it remained alive and fulfilled its objectives.
The Results
We managed the marketing and communication efforts of Santa María del Bosque, achieving unexpected positive results:
- New communication material
- 10,000 visits per year to the Church’s website
- Online surveys to organise events of interest
- Improved relationship of parishioners with their Church
- Increased participation and presence at Church events
- Increased income – fundraising
- Increased interest in the work of Caritas – and income
- Online Masses – during 2020 lockdown
Related Cases
Komoneed
Obra del Padre Mario
Post-Industrial Institute
Early Access Programme
Aimed at a maximum of five companies, you have the opportunity to apply until January 24th, 2025
Our Early Access Programme is a valuable opportunity for a limited number of companies who wish to develop, over the next couple of months, a brand strategy project with the Allegro 234 Senior Team boosted by AIR.
If you are seriously interested, please click the button below and sign up on the form.
We will contact you back ASAP.