What will the future of fashion, food and finance look like? A Medinge Group debate day
Cristian Saracco Articles
Commitment to Take Office. Really!
Just thinking is not enough, just saying is not enough, the time has come to walk the talk with courage.
GDP and New Age Strategy
Strategic processes have been adjusted to respond to a new, staggeringly disruptive reality
Ukraine, Russia and Storytelling
Ukraine, Russia and Storytelling, or when in the face of manipulation, a truth will come out. Branding and Storytelling
Everyone Has a Purpose, Few Have a Conscience
Purpose is the raison d’être of a company, the permanent basis of its strategy. Every company has a purpose, explicit or not; however, few have a conscience.
Enough… Is Enough?
How much is enough? This is a question that is rarely raised when discussing conventional economic, business, branding and social issues.
Meta-… Verse or Conscience?
How about trying to understand what we can learn from the Facebook-Meta change for our day-to-day life?
Conscience Makes Sense for Business
Perhaps awareness, or being more aware, is already part of what drives companies to become more sustainable – even though we still have doubts about what it means to be sustainable.
Purpose Has the Power to Transform Your Organization
Organisational cultures never change by themselves! It only takes place when individual behaviours change.
Improve Business Results while Building Long-Lasting Value
The balance among creating value, generating results, and having a positive impact is a must.
Purpose Matters by What You Do, Not by What You Say
Purpose must be integrated into all aspects of how companies do business.
Be Beauty in a Fintech is zenziya*
As a strategic business platform, the brand would drive the company towards a new type of financial entity that is part its customer lives