The Future of Fashion, Food and Finance Cristian Saracco November 17, 2022 No Comments What will the future of fashion, food and finance look like? A Medinge Group debate day Read more
Commitment to Take Office. Really! Cristian Saracco September 5, 2022 No Comments Just thinking is not enough, just saying is not enough, the time has come to walk the talk with courage. Read more
Measuring Your Business and Brand Consciousness Allegro 234 June 20, 2022 No Comments First comprehensive approach to measuring and understanding where your company and brand are on their journey to building consciousness Read more
GDP and New Age Strategy Cristian Saracco March 30, 2022 No Comments Strategic processes have been adjusted to respond to a new, staggeringly disruptive reality Read more
Ukraine, Russia and Storytelling Cristian Saracco March 21, 2022 No Comments Ukraine, Russia and Storytelling, or when in the face of manipulation, a truth will come out. Branding and Storytelling Read more
How Business Can Do the Right Thing and Be Profitable Allegro 234 March 1, 2022 No Comments Read more
Everyone Has a Purpose, Few Have a Conscience Cristian Saracco February 12, 2022 No Comments Purpose is the raison d'être of a company, the permanent basis of its strategy. Every company has a purpose, explicit or not; however, few have a conscience. Read more
Enough… Is Enough? Cristian Saracco November 30, 2021 No Comments How much is enough? This is a question that is rarely raised when discussing conventional economic, business, branding and social issues. Read more
New Space, Old Acquaintances Allegro 234 October 30, 2021 No Comments Allegro 234 & IPMark. New space providing a practical vision on purpose as a lever for sustainable growth and transformation Read more
The Shoemaker’s Son Always Goes Barefoot Allegro 234 September 6, 2021 No Comments Allegro 234 has made explicit its 18 years work driven by sustainable transformation and growth Read more