This comprehensive guide presents over 100 trends and insights, complete with examples to help you learn and consider new opportunities
Allegro 234 Articles
Allegro 234 is a global branding and innovation consultancy that catalyzes your company grow through its brands and culture.
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Allegro 234 Introduces its Branding Artificial Intelligence Resources -AIR
Allegro 234 proudly presents its Artificial Intelligence Resources AIR for building creative business-driven brand strategies
Twenty Years Building Brands and Forging Awesome Friendships
We continue enjoying this journey… We continue creating and building the route on which today we surpassed this great milestone. Let’s go for more!
Pro-bono projects developed during 2015
Over the past year Allegro 234 developed two pro-bono projects which we are proud of
2013 Coolest & Gaps Branding Survey | The Results
Apple, Nike, Coca-Cola, Google and BMW are the first coolest brands of 2013…
1,300 participants from 50 different countries
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Brand Spain | Towards 2020
On Thursday 30 May, we attended a working breakfast in ESADE - Madrid, in which Carlos Espinosa de los Monteros, High...
Corporate University | The Learning Brand Challenge
What can we do at the Corporate University to build a brand experience that makes our employees recognise it as valuable?
Think as a Corporate University | Branding point of view
The best companies to work for are in part because of their values. A company’s climate is half of its results. Learn to manage intangibles.
Allegro 234 in the spotlight of European Branding
Over time, Allegro 234 has been positioned as a team of strategic marketing and branding consulting experts. This...
2010 Coolest & Gaps Branding Survey | The Results
The first five spontaneously suggested brands are: Apple, Coca-Cola, Google, Nespresso and Facebook.
Branding | The European point of view | Presentation to EMBAs’ of the Nance College, Cleveland State University
On September 18th, I was invited to make a presentation to the future EMBA's of the Nance College of Business,...
Only entrepreneurship overcomes the crisis
Politicians are still trying to understand the crisis, some big companies are launching innocuous campaigns, bankers...
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