Our Solutions
We prepare your business and brand for the future,
being ahead socially and digitally
Living Brands
Innovative Culture
Impactful Marketing
Connected Experiences
Our Work
We blend creativity, rationality and common sense
A co-creative branding process involving more than 2,400 people from around 30 countries.
A Californian institution that helps leaders build the organisations of the future
A Costa Rican company decided to experiment in the fintech universe.
A German online community with a global scope, focused on transforming people’s lifestyles for the better.
Transforming Training into a Corporate University.
Our Understanding of Businesses & Brands with a Conscience
We prepare to take your company to the next level of social and sustainable thinking.
We develop new ways to create and capture value, understanding and redefing your future path.
Our Clients
In tandem with you, we create value, improve results and generate a positive impact for your business
Our Posts and News
Eco-Branding… More than chic!…
As we can read in TrendWatching, over the past few years, we have moved from eco-ugly (ugly, over-priced, low performance alternatives to shiny 'traditional sphere' products and services) to eco-chic (eco-friendly stuff that actually looks as nice and cool as the less responsible version). Now it looks like we are moving to a new stage... to eco-iconic: "Goods and services sporting bold, iconic design and markers, that help their eco-conscious owners to visibly tout their eco-credentials to...
Taking advantage of global trends
Within the framework of the celebrations for its 5th anniversary in the Spanish market (as a strategic marketing and branding boutique), Allegro 234 presented in Madrid the macro-trends that are changing our behaviour globally. According to a survey by McKinsey & Co, nearly 70% of executives in the world agree that global, social, environmental and business trends impact their corporate strategies. So far, very few use trends while acknowledging that change, and from those only 17% are...
The jam session II
Here we are again!... Julio and myself... [C] Generally, for what it's important to us, we opted for products and services with brands that tell us something. A story that, I insist (sorry), is relavant for us. [J] Every story needs a starting point, let's say an excuse to open up the dialogue. Every brand needs a footprint to deliver tiny but strong clues and flexible enough to let the story grow during its life (and yours). Do you remember crests and flags history?. They were created to...
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